Michael Torres

Michael Torres leads the global sales organization at FirstColor, managing relationships with enterprise customers across logistics, manufacturing, and field service industries. He has been with the company since 2018. Michael's career spans 15 years in B2B technology sales, with previous roles at Zebra Technologies and Honeywell. He has a proven track record of building high-performing sales teams and developing strategic partnerships. Michael holds a Bachelor's degree in Business Administration from the University of Texas at Austin.